扎克伯格表示将推出让用户能够举行音频会议和发布短音频的新功能，用户还将有机会从他们创建的播客和音频直播室中赚钱。



Facebook is making a push into audio, launching a suite of new features that will allow users to host audio conferences and podcasts, in a dash to compete with up-and-coming apps such as Clubhouse. 6park.com
Facebook正准备进军音频领域，将推出一系列新功能，允许用户召开音频会议和发布播客，以此与Clubhouse等后起之秀展开竞争。 6park.com
Mark Zuckerberg, chief executive of the world’s largest social media company by users, said on Monday said that over the next three to six months it planned to roll out live audio rooms as well as new tools allowing users to search for, listen to and create podcasts. In addition, its live audio rooms, which will be available on the main platform and its Messenger app, can be saved and turned into podcasts. 6park.com
全球用户数量最多的社交媒体企业Facebook的首席执行官马克•扎克伯格(Mark Zuckerberg)周一表示，该公司计划在未来三到六个月内推出“音频直播室”(live audio room)，以及允许用户搜索、收听和创建播客的新工具。音频直播室将在Facebook主平台及其旗下的Messenger应用上推出，可以保存并转化为播客。



Zuckerberg also announced the launch of a feature called “Soundbites”, where users can post or listen to short audio clips that will be showcased in a continuous feed, in a similar way to its Reels video feed in Instagram. 6park.com
扎克伯格还宣布要推出一种名为“Soundbites”的功能，用户可以发布或收听以连续方式展现的短音频片段，类似于其旗下Instagram上名为Reels的视频模式。 6park.com
Facebook plans to allow users to earn money from the podcasts and audio rooms they create — for example, by allowing users to charge for access to a room by purchasing it individually or as part of a subscription. 6park.com
Facebook计划允许用户通过他们所创建的播客和音频直播室赚钱——例如，它会允许用户对进入其直播室的人收取费用，通过单独购买或是作为订阅的一部分。 6park.com
“We think that audio is of course also going to be a first-class medium,” Zuckerberg said in a live interview with tech journalist Casey Newton on Monday. He added that audio “allows for longer form discussions and exploring ideas” but was also “accessible because you can multitask”. 6park.com
扎克伯格周一在接受科技记者凯西•牛顿(Casey Newton)的现场访谈中表示：“我们认为，音频肯定也会成为一流的媒介。”他补充称，音频“可以进行更长时间的讨论和探讨想法”，但也“便于使用，因为你可以同时处理多项任务”。 6park.com
The move is Facebook’s latest effort to copy popular products from its rivals, after it raced to introduce new videoconferencing features last April following the rise of Zoom and Google Hangouts as ways to host meetings and socialise from home. 6park.com
此举是Facebook模仿竞争对手热门产品的最新努力。去年4月，在Zoom和谷歌(Google)的Hangouts兴起、成为在家举行会议和进行社交的方式后，Facebook赶紧推出新的视频会议功能。



Audio products tap into so-called ‘Zoom fatigue’ — a frustration with endlessly having to be on camera — but also provide entertainment-starved professionals with new ways to network while the conference circuit remains closed because of the coronavirus pandemic. 6park.com
在会议线路仍因疫情而处于关闭状态时，音频产品利用了所谓的“Zoom疲劳”(Zoom fatigue)——因不得不无休止地出现在镜头前而感到的一种疲劳——也为急需娱乐的专业人士提供了新的交际方式。 6park.com
In particular, the Facebook launch could hurt the audio start-up Clubhouse, which became the fastest-growing social media app in the world this year by providing a platform to discuss topics such as entrepreneurship, politics and the latest news events. 6park.com
Facebook推出这些新功能尤其可能会对音频初创公司Clubhouse造成影响。Clubhouse通过提供一个讨论创业、政治和新闻时事等话题的平台，而成为今年全球增长最快的社交媒体应用程序。 6park.com
Clubhouse has topped 14m downloads, according to data from App Annie, but has suffered outages as its servers have struggled under the influx of users. 6park.com
根据App Annie的数据，Clubhouse的下载量已经突破1400万次，但由于其服务器难以应对大量涌入的用户，该应用遭遇了宕机事件。 6park.com
Over the weekend, Clubhouse announced that it had secured a new round of financing led by Andreessen Horowitz, with new investors DST Global and Tiger Global. The fundraising gives the start-up, which only launched its product a year ago, a valuation of $4bn, according to two people familiar with the situation, up from $1bn this January. 6park.com
上周末，Clubhouse宣布获得新一轮融资，由Andreessen Horowitz领投，新投资者为DST全球(DST Global)和老虎环球(Tiger Global)。据两位知情人士透露，此次融资使这家一年前才推出产品的初创企业的估值从1月份时的10亿美元升至40亿美元。



Facebook is also taking aim at Twitter, which rolled out its Clubhouse clone “Spaces” this month and discussion forum Reddit, which previewed its forthcoming ‘Reddit Talk’ feature on Monday. Twitter previously tried to acquire Clubhouse for $4bn, though the discussions stalled, according to a recent report from Bloomberg. 6park.com
Facebook还瞄准了Twitter和论坛Reddit，前者本月推出了Clubhouse的克隆产品“Spaces”，后者则在周一展示了其即将推出的功能“Reddit Talk”。彭博社(Bloomberg)最近的一则报道称，Twitter此前曾试图以40亿美元收购Clubhouse，但谈判陷入了僵局。 6park.com
Facebook is currently facing antitrust lawsuits from federal and state officials in the US, which include accusations that it clones or buys up rivals. 6park.com
Facebook目前正面临美国联邦和州政府官员的反垄断诉讼，其中包括指责其模仿或收购竞争对手的指控。 6park.com
Facebook said on Monday that it had been investing in audio technologies, including voice morphing and speech-to-text transcription capabilities as part of the move. 6park.com
Facebook周一表示，它一直在投资音频技术，包括语音转换和语音文本转换功能。 6park.com
Zuckerberg also said that the company was working on a partnership with Spotify dubbed Project Boombox to make it easier for users to listen to or share Spotify tracks without leaving the platform. 6park.com
扎克伯格还表示，Facebook正在与Spotify合作一个Boombox项目，目的是让用户无需离开Facebook平台就能更便捷地收听或分享Spotify的歌曲。 6park.com
The shift towards live audio, such as livestreaming, brings with it content moderation challenges given its real-time nature, at a time when Facebook is already under fire from US regulators over its perceived content policing failures. 6park.com
考虑到实时性，向直播等实时音频功能的转变会使Facebook面临内容审查方面的挑战。目前，Facebook就因被认为对内容监督不力而受到美国监管机构的抨击。